| |
We’re
here for you
It
is our pleasure to present to you our newsletter - The Writing
on the Wall.
At Office Without Walls we
believe in our philosophy of “design with purpose.”
Our mission is to offer tools and services that bring more
business and customers to our clients. This singular mission
has allowed us to grow and now offer an even more expanded
tool chest for
bringing more business to you.
Our
newsletter has been designed with you in mind. In the coming
issues we will be bringing you information and ideas that
are focused on your business. We strongly believe that now
more than ever, strong business comes from reaching out and
connecting to your customers. The Writing on the Wall
is a source for you to gather ideas that will bring you
more business. In each edition we bring you new marketing,
customer service, and image ideas that are both topical and
fresh for building and refining your business, in addition
to what is happening around Office Without Walls. Office Without
Walls specializes in driving more business through marketing,
Web design and development. We hope to show you how we can
put these tools to work for you as well.
Check out our work online www.officewithoutwalls.com
or call any time to chat.
Sincerely,
Francie Carney
Francie@officewithoutwalls
.com.
|
|
|
 Send
this newsletter to a friend |
Creating
Demand
There is a difference between marketing and sales. When you
get right down to it, sales is the operational side of marketing.
When great companies combine their sales and marketing leadership
they realize that they cannot rely on either just a strong sales
effort and likewise rely totally on a strong marketing effort
to bring more business. Great marketing creates demand for your
products and services. The fallacy of not needing a strong marketing
effort if you have a strong sales team is ridiculous. If your
organization relies solely on a sales team, you are forcing
your sales department to do the marketing (creating demand)
rather than having them focus on what is most important –
closing sales. You cannot make sales if there is no demand for
your product or service. Again, great marketing creates demand.
Creating
demand with creative outbound marketing drives business to your
sales team rather than having your sales team dig up sales.
Whether your sales team is large or small, driving customers
to your front door is much more powerful than looking for customers
one at a time. While marketing comes in many forms, the goal
is always the same. Marketing your message to potential customers
creates demand. Ask yourself, “How do my customers find
me?” Now think about if you could increase the number
of customers that find you. Would you be able to close more
business? Chances are you could. Call us at Office Without Walls
and we can create an expert marketing plan for you to create
demand for your business. |
Tech Image - Don’t Ignore a Business Favorite
Next to e-mail, most businesses are addicted to their fax machine.
Faxes have become a staple for sending copies of important documents
“on demand.” One of the most often abused courtesies
is the common fax cover sheet. We have all heard the cliché
“image is everything.” Nowhere does it exclude your
organization’s fax cover page. Take every chance to reinforce
your company’s identity. Take a look at the cover page
you last used to send a fax. Did you even use a proper cover
page or did you just scribble something on a blank piece of
paper? While there are a handful of preformatted cover sheets
included popular software packages and office suites, these
don’t give you the ability to promote your image.
Here
are some fax image suggestions:
- Don’t make copies of a copy – always use
a printed original for your cover page
- Consider using an electronic template in your favorite
word processor.
- Include your official logo and company tag line
- Treat your fax source documents as if they were being
hand delivered, i.e., good source documents create good
fax deliveries.
- Don’t trade the convenience of a fax for documents
that really should be sent via express delivery.
Have Office
Without Walls design your fax cover page to integrate
with the rest of your company’s image.
|
What Our Clients Say About Us
“Office
Without Walls has the ability to take my ideas and make them
come to life.”
Lee
Orsag, President
Altex Business Solutions www.altexsolutions.com
Office
Without Walls is proud of the work we do, but we don’t
mean to brag. Having said that, check our Web
site and see what else our client say about us. Click
Here for Client Testimonials. While you are there be sure
to check out our samples of our other work – logo
and identity work, great
Web sites,
publication ads,
letterhead suites ,
and of course newsletters.
Give
us a call and we can make some magic for you.
(480) 948-5342 (800) 948-8330
|
|
|
We
are here for you
Tech
Image - Don’t Ignore a Business Favorite
